The Guerilla Marketing: Most consumers tend to purchase a product when recommended, and in most cases, they feel to try a product out when they view its importance in meeting their needs, we can say human buys with emotions validated with/by emotions.
An image speaks a thousand words, but it balls down to understanding your buyer’s persona, needs and audience. You can’t target an audience you do not know.
Psychology marketing is quite an untapped landscape in the marketing world. duplicating Guerilla marketing can be used as a tool to deploy an unconventional means to achieve the conventional goals of your company, it’s intuitive and imaginative not necessarily spending huge on marketing.
Hey, before spending so much on Guerrilla marketing you need to know it is not guesswork, it is simply an art of psychology deployed in marketing. it’s beautiful when fully understood, this law is embedded in understanding human behaviour, and Guerrillas depend on some of these human behaviours because these are hallmarks of marketing.
See our post on B2B Marketing creating brand awareness pushes your prospect in the consideration and decision stage. purchase decisions are firstly carried out in the unconscious mind. to gain access to the unconscious mind the way to it is through repetition, the Guerillas understands this.
Making the Guerilla Marketing Sense.
Every marketing comes in two different messages, spoken messages/words and meta messages/words this should be the loudest
What the Guerilla market does is soften the buying process and make the hard buying step lot easier. you might have known there are 250,000- commonly used words, but there are 600,000 non-verbal gestures, it’s expedient to use more non-verbal gestures in marketing.
One Big Take Home: against all odds understand and identify the major problem/challenges your product and service solves, capitalize on it and make an unconventional broadcast to the public with little or no words.
Modern companies use this streak in social media marketing. by deploying full-colour marketing materials which increases image retention by 57%. We understand this and have done it for big and small companies like yours – get in touch for impeccable online sales and brand awareness = Talk to us here